Telemarketing continues to be a vital component of business-to-business marketing. Whether employed to conduct direct sales, set appointments for outside sales representatives, update/verify customer information in company databases, conduct research and surveys, or inform customers of critical product or service updates; telemarketing will continue to be a key tool for business-to-business marketers to communicate to, and gather information from their customers.
At the same time, pressures to cut costs and increase efficiency have led many marketers to turn to offshoring their call center operations to India, the Philippines and South Africa.
Often these decisions, while reducing initial top-line costs, have led to poor program results, customer dissatisfaction and defection and negative bottom-line results.
Demand Telemarketing has developed a revolutionary approach to address customer requirements to both reduce costs and increase the quality/effectiveness of call center operations – without resorting to offshoring.
Contact Demand today to learn how our unique domestic call center operations can deliver superior results, within a cost structure that provides unparalleled value and ROI.